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We are saddened by the loss of George K. Mitchell, M.D., who passed away on April 29.

As our company’s chief executive for nearly 20 years (1975-1994), Dr. Mitchell oversaw an era of profound change in both healthcare and insurance.

Dr. Mitchell joined Arkansas Blue Cross as a board member in 1964, beginning an association and impact through six decades. His focus on the customer and his servant-leadership created a caring family atmosphere that is part of our company’s culture to this day.

His leadership extended far beyond our company to influence healthcare in Arkansas and the national health insurance industry. He was an Arkansas icon in medicine, business and community involvement.

We are grateful for such a wonderful role model who not only conveyed a vision for our company but also a genuine warmth for the people who work here.

We will honor him by keeping a love of Arkansas and its people at the center of our daily work.

George K. Mitchell, M.D.